NEXT month's eComm Live 2021, the only dedicated e-commerce conference in Northern Ireland, has confirmed IRP Commerce as its headline sponsor.
The conference, in its third year, will be staged at the Assembly Buildings in Belfast (subject to government restrictions) and also online on September 22 & 23.
The event (details at www.ecomm.live) will provide insight and knowledge to those who have recently begun selling online, as well as established e-commerce businesses with global growth ambitions, and will offer resources for the number of businesses.
Senior digital marketing professional, Kevin Traynor, founder of eComm Live, said: “Many businesses in Northern Ireland quickly adapted to an e-commerce model following the Covid-19 pandemic.
“It is estimated that up to 85,000 e-commerce businesses were launched in the UK alone during lockdown, and despite disruption to the economy, e-commerce is predicted to produce revenues of up to £80.7 billion in the UK by the end of 2021.
“With these changing dynamics, it's vital to have a grasp on the workings of the industry. If you’re not selling online, it’s likely that your competitors are - or will be in the near future.”
He added: “The pandemic has been one of the most significant catalysts for change the UK economy has undergone, particularly for the UK retail sector.
“This is an opportunity for those bricks and mortar retailers to tap into a lucrative market. eComm Live will be looking at how the pandemic has affected retailers and how ecommerce could help SMEs expand their markets and compete on the international stage.”
Delegates from last year’s event included representatives from Under Armour, The Telegraph, Nissan, Glanbia, Circle K, Clarks and PepsiCo.
Confirmed speakers include Eamonn Grant, head of COE Central & Eastern Europe at Samsung Electronics, Cassandra Stevens, global head of commerce at Publicis Commerce, Elaine Robin, payment consultant at Gr4vy, Chase Dimond, partner at Structured & Boundless Labs and Philip Macartney, chief commercial officer at IRP Commerce.
Mr Macartney said: “The restrictions over the last number of months have meant businesses are crying out for an opportunity to reconnect with like-minded people and collaborate. E-commerce is a fast-paced industry with huge international potential especially in a post-Brexit era and we are confident that eComm Live is the place to make deals happen.
“We have always sought to work with the brave and ambitious, and we felt that now more than ever, it is important to continue this ethos and support eComm Live’s ambitious plans for this year’s event.”
