Ed Miliband’s political career over the past few years has been slightly unconventional, to say the least.
After being mocked in the lead-up to the 2015 general election, Miliband was the subject of one of the first truly memorable viral political “campaigns” – as his popularity among young people saw the emergence of the Milifandom.
Since then, the MP for Doncaster North has undergone a bit of an upgrade online and regularly throws sass in the direction of anyone who he thinks warrants it.
But, on Wednesday, after working so hard to build up his fanbase, Miliband said something in response to this tweet that confused and hurt many of them.
Meanwhile, in the other timeline, Prime Minister Miliband promises to freeze the price of Freddos. #InternationalChocolateDay pic.twitter.com/UWNrPH3LKh
— The Miliverse (@TheMiliverse) September 13, 2017
Are you ready?…
Sorry but I prefer Buttons. https://t.co/6LxyWeIHvE
— Ed Miliband (@Ed_Miliband) September 13, 2017
Yep, turns out Ed Miliband is a monster.
Or at least he is according to these Freddo Frog-loving people.
This is why you lost Ed
— S🐼mmy ✌️ (@samstyles147) September 13, 2017
— Lauren (@lulu8bha) September 13, 2017
This is the sort of tyranny the county was lucky to escape..
— Joe Oliver (@joe_oliver) September 13, 2017
The people, Ed, they thought they knew you.
and to think I voted for you
— Jamie Förester (@jamieforester) September 13, 2017
Can't believe I voted for this clown. https://t.co/z1agZx1o89
— Gareth Jones (@Gaz_Fabio) September 13, 2017
wowWOWget out
— Andrew BW (@Jambrew_) September 13, 2017
Someone thought they had a theory as to why Miliband might prefer chocolate buttons to Freddo Frogs.
easier to eat in public, presumably? @Ed_Miliband https://t.co/kg31EoX9on
— koba1898 (@koba1898) September 13, 2017
But, as is the case with British politics in 2017, the people were divided.
Some agreed with the former Labour leader, even going as far to suggest this admission undid anything they’d previously held against him.
Is it too late to rescind all my criticisms of Miliband's Labour? https://t.co/HI6ZuNsU5a
— Jennifer F-H (@F10Jennifer) September 13, 2017
This is the happiest day of my life https://t.co/lNuTyUjLua
— Charlotte (@buttonedrose) September 13, 2017
— William Cooper (@WillPCooper) September 13, 2017
But like a true leader, sensing division Miliband put forward his vision for a Different Britain, a Stronger Britain. Together.
It's time to unite lovers of Buttons and Freddos. There can be justice for both.
— Ed Miliband (@Ed_Miliband) September 13, 2017
And welcomed a bunch of puns by doing so.
there must be a third milky way
— Patrick McGuire (@paddimir) September 13, 2017
You'll just fudge the issue.
— Alan Gibson (@alanrgibson) September 13, 2017
Buttons and freddos. A coalition of chaos
— David Peterson (@D_J_Peterson) September 13, 2017
The Milibanter will never die.