Business

Belfast start-up iSensing lands £10,000 growth package after Sensor City pitch

BELFAST-based start-up iSensing, which creates and deploys sensor networks to capture real-time movement data of people in cities, has won a £10,000 growth package with global innovation hub Sensor City, in partnership with Amazon Web Services (AWS).

It is one of 10 UK companies which were successful in the fast-track growth competition, following a closely fought application and pitch process.

The winning firms will now embark on a six-month programme worth up to £10,000 designed to boost their competitive advantage and innovative capabilities to drive growth.

This will include taking up hot desking and co-working space within Sensor City (www.sensorcity.co.uk) with access to its specialist laboratories, in addition to enrolment on the AWS Activate programme which will provide them with the technology infrastructure, technical training and business support they need to grow.

The successful SMEs come from a diverse range of sectors, including engineering, transport and logistics, environmental monitoring and wearable technology, yet are all working on sensor and Internet of Things (IoT) solutions for their particular industry challenges.

Dr Joanne Phoenix, interim executive director at Sensor City, said: “We were delighted with the response we received. Our winners impressed the judging panel with their novel ideas and market scope, and we’re looking forward to working with them over the next six months to help realise their full growth potential.”

The judging panel, which was made up of experts from Sensor City, AWS, KTN, Pycom, University of Liverpool and Liverpool John Moores University, have met with the winners and will be providing ongoing guidance and links with additional support networks.

Former in 2013, iSensing uses sensor networks to capture real-time movement data of people.

To maximise on the opportunity the programme presents, iSensing will use the expertise on offer to build the next version of its innovative platform using machine learning to automate data feeds and output.