Snapchat's Spectacles arrive in the UK
Spectacles, the camera-enabled glasses that connect with Snapchat, have launched in the UK for the first time.
The £130 sunglasses record 10-second video clips which are then sent to the wearer’s Snapchat account, where they can be shared with friends.
The glasses first launched in the US in November last year and mark the first piece of hardware built by Snapchat’s parent company, Snap Inc.
But chief executive Evan Spiegel has hinted it won’t be the last – saying recently the firm plans to “keep experimenting”.
Spectacles will be sold online as well as from bright yellow vending machines, known as Snapbots, which move to a new location on a daily basis.
The tech giant has placed Snapbots in London, Paris, Berlin, Barcelona and Venice to mark the European launch and said more will appear across in other locations the UK and Europe during the summer.
Spectacles captures video in a wide-angled, circular format designed to mimic the field of vision captured by the human eye.
The glasses are the first major smartglasses product since Google’s ill-fated Glass augmented reality eyewear, which launched in 2014 and enabled users to read messages and get directions as well as take photos.
However, Google withdrew Glass from sale in early 2015 after concerns were raised over privacy and safety when using the wearable.
Google is said to be working on a new version of the device.
The Snapchat app currently has around 166 million daily active users, with more than 55 million in Europe.
The app says that more than three billion snaps are captured with its in-app camera every day.