Moschino's latest collection is quite literally garbage
Moschino’s creative director Jeremy Scott is known for his unique take on luxury fashion.
Moschino just presented its latest AW17 collection in Milan and it drew our attention for the “unusual” fabrics used to create the outfit.
“Unusual” is a pretty tactful way of putting it – Scott dressed up his glamorous models in literal trash.
Yep, that model is genuinely sporting a box of tissues on her head. Not something we thought we’d see hitting the catwalk any time soon.
In the show notes, Scott described the so-called “Material Girl(s)” and his unique take on trash fashion: “She is the antidote to the unsustainable cycles of consumption. Her cure? To take materials the rest of us reject and wear them with Moschino panache.”
This is the kind of self-referential behaviour we’ve come to expect from Scott: he’s poking fun at the fashion industry by brutally exposing ideas of over-consumption.
One of the best things about the show was seeing some of fashion’s hottest supermodels for once not wearing jewels and other finery, but dressed head to toe in rubbish or bits of cardboard.
Yes, that really is Kendall Jenner sporting a rather fetching cardboard box on her head. Not exactly the first thing you’d expect to see the Keeping Up With The Kardashians star doing, but this is fashion dahling – anything goes.
Here’s another model sporting a bag from the drycleaners – something we could definitely recreate at home.
Then things got even sillier as this model strutted down the catwalk with… a bike wheel on her head? That can’t be particularly comfortable.
And to really hammer home his point (Scott isn’t exactly known for subtlety), he dressed this poor model in bin bags and a trash can lid. Who said modelling was a glamorous job?
However, bets are on that this kind of trash fashion actually costs a whole lot more than just rifling through your bin.
This level of wacky and often controversial has become Scott’s trademark. One of his previous collections was themed entirely around drugs.
Who could forget the SpongeBob Squarepants or McDonald’s inspired couture? Talk about mixing the high with the low.
At the Milan show Scott himself sported a T-shirt emblazoned with the phrase “Couture is an attitude not a price point”.
Perhaps he’s trying to tell us that we can make our own outfits out of rubbish and we’ll look high fashion, just if we werk it well enough.