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Ford widens Fiesta appeal with more tech

William Scholes
06 April, 2017 16:52

PRICES of Northern Ireland's favourite car, the Ford Fiesta, will start at £12,715 when the new version goes on sale this spring.

That will buy a Fiesta in 'Style' trim, with Zetec, Titanium, Vignale and ST-Line models commanding higher prices.

Ford says the new Fiesta comes with "the most sophisticated range of driver assistance technologies and connectivity features ever in a volume small car in Europe", including various safety aids and gadgets such as automatic parking.

At the moment, the most popular Fiesta variant is the Zetec, which represents almost 60 per cent of sales.

Ford expects that pattern to continue with the new car; Zetec models start at £14,215 and come with 15-inch alloy wheels, heated windscreen and a DAB radio with a 6.5-inch touchscreen with emergency assistance, Apple CarPlay and Android Auto as standard. 

An upgraded audio and trim package, called B&O PLAY, can be added to Zetec and Titanium models.

Ford's posh Vignale trim level comes to the Fiesta for the first time, priced from £19,345. Specification includes 17-inch alloy wheels, model-specific body styling and front grille and a distinctive interior trimmed in leather, with heated seats and steering wheel, a panoramic roof and a rear-view camera.

An 'Active' model, with some crossover-style details, is also being added to the Fiesta line-up; prices for it have yet to be announced.

There is a typically wide range of petrol and diesel engines and manual and automatic gearboxes. The new Fiesta will be available both as a three- and five-door hatchback.

06 April, 2017 16:52 Motors

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