Irish tourism companies target India and UAE markets
TOURISM Ireland has launched a sales mission targeting the emerging markets of India and the United Arab Emirates (UAE).
Companies from the north and across the island, including hoteliers, visitor attractions and destination management companies, are engaging in a series of events in Abu Dhabi, Dubai, Mumbai and New Delhi.
The objective of the sales mission is to build awareness of the many things to see and do on a holiday in Northern Ireland and the island of Ireland and encourage tour operators and travel agents in the UAE and India to include Ireland in their programmes and brochures for 2020 and beyond.
Siobhan McManamy, Tourism Ireland's director of markets, said: “Our sales mission this week gives our tourism partners from Northern Ireland and the island of Ireland a really good platform to inform and influence the travel professionals they meet about what we have to offer and, importantly, to encourage them to include the destination in their future brochures and programmes.
“Tourism Ireland is committed to growing visitor numbers from our emerging tourism markets and our annual sales missions play a significant role in helping us achieve this goal.”