Fast-growing donut brand opens fifth store in just five months

Taboo Donuts opened its fifth store in the north on Belfast's Fountain Street last week
Gareth McKeown

FAST-growing donut brand, Taboo has opened its fifth outlet in Northern Ireland in just five months.

The company, which opened its first store on Ann Street, Belfast in June has enjoyed a rapid expansion since its inception, with further shops opening in Craigavon, Ballymena and Derry.

On Friday past the company opened its fifth location and second in Belfast at Fountain Street, sandwiched between Tim Hortons and Bob & Berts, who both began trading earlier this year.

Speaking previously Taboo founder Brett McKinney said he plans to open a total of 14 stores in the north after spotting a gap in the market.

TDK commercial property consultants were responsible for letting the Fountain Street site and welcomed the new tenant to Belfast's "sweet spot".

"The unit on Fountain Street was let by TDK following the success of their first Belfast store in Ann Street, which has recently been extended to include an extensive seating area," a spokesperson said.

"Taboo first opened in June 2018 and now has five stores throughout Northern Ireland. With Tim Hortons and Bob & Berts as their neighbours we think this might be Belfast's sweet spot."

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