New PR consultancy set for Grand heights

Fiona Brown of Fiona Brown Communications (right) is joined by Julie Hastings, marketing director of Hastings Hotels, to celebrate the newly launched public relations consultancy being awarded the PR account for the hotel group. Photo: Kelvin Boyes/Press

A NEWLY launched public relations consultancy, Fiona Brown Communications, has been awarded the account for the north's largest independent hotel group Hastings, where her work will include formulating a media and PR strategy for the opening of the Grand Central Hotel in June.

With14 years' experience, Fiona Brown has built a solid foundation in the communications industry across Ireland and has previously been responsible for the creation and execution of a wide range of PR strategies for organisations including Tourism NI, Hastings Hotels, Jet2, Molson Coors, Subway and Forestside shopping centre.

Since its launch at the end of 2017, the new consultancy has also been working other clients including the Institution of Civil Engineers, local drama company Bright Young Things and leading Irish make-up artist Aimee Connolly.

Fiona said: “Communications is a fast-moving industry which continues to evolve and when used successfully is a vital part of the success of any business.

"Fiona Brown Communications offers a forward-thinking and multi-dimensional approach to ensure clients meet their objectives and help grow their business. I look forward to using industry knowledge and credible relations with traditional and digital media to create bespoke, effective and proven strategies for organisations of all sizes.”

Julie Hastings, marketing director of Hastings Hotels, said: “We're delighted to have appointed Fiona Brown Communications to look after PR requirements for our six hotels, including the new Grand Central opening in June. She has the experience, knowledge and drive to help us continue to profile Hastings Hotels as Northern Ireland's leading collection of hotels."

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