Airota's IT solution makes waves in Cannes

John Elliott, chairman and chief executive of Airota

A BELFAST business which provides next-generation workforce management software for the travel retail industry has made waves at a major industry conference in Cannes.

Airota, which delivers bottom line results to the global travel retail industry, was taking part in the six-day TFWA World Exhibition & Conference, where its products were hailed as a workforce management game changer for the travel retail industry.

The conference is attended by more than 12,000 professionals from the duty-free and travel retail sector, and Airota's modest stand attracted a huge audience for its ground-breaking and unique new software solution.

Indeed Steve Small, key account manager for Moet Hennessy in Europe, described the software as “a fantastic application that has finally realised what a brand owner requires.”

John Elliott, chairman and chief executive at Airota, says TFWA was the perfect time to celebrate the Belfast company's first year in business.

“Two years ago we began to develop a bespoke management tool. We invested over £500,000 to create Airota ( and I'm delighted that in their first year, our clients experienced fantastic results, such as a 30 per cent increase in turnover," he said.

"It's no surprise that we were inundated with agencies, brands and shop owners from all four corners of the globe, booking a consultation at Cannes. From our Belfast office, we are now progressing the needs of businesses from Hong Kong, South Africa and the Far East.”

John claims Airota's solution is unique, innovative and bespoke, providing staff profiling and intelligent scheduling, GPS real time and attendance reporting, payroll, invoicing, client sales reporting and effectiveness analytics.

He added: “We've brought to life a solution which people have needed and wanted, one which will make clients' lives easier. Airota is showing that Belfast expertise continues to be innovative and can create a key position in global industries.”

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